9 Lessons Learned: Downloads

Some Tips to Maximize Your Mobile App

Be aware of the fact that successful and brilliant mobile app is not that easy to develop just because you are able to upload it on an app store. This means, to create an app with great features cannot just enough. Thus for your users to know more about your app, your app should among on the top charts, this way, you will get a large number of downloads. And so, an introduction to new mobile application is needed for these users to give the attention to your app and give your app the deserved attention. This thought is actually where many developers and business owners would fail or get stuck with.

You may not know it but there are several mobile apps that go unused and unheard in the app stores. It is said that 77% of the users who have downloaded or discovered these apps, will not even use it again after installation. And so, if a mobile app cannot keep the users engaged, there is a big possibility that the time spent on it will low like less than a minute.

App owners with small budget in their promotion do not necessarily will lose, since there is no 100% guarantee of success in the business of mobile app. On the other hand, app business owners will have a greater chance of success if they will optimize the market strategy in introducing their apps.

Therefore, there are some tips to follow when you introduce your mobile app in the market.

Our number one tip is for app owners to invest in market research, particularly in identifying key players in the category of their apps since by doing so, great insights on what to look for in an app will be presented to the users or visitors. Note that there are some matters that could prove helpful to the promotion of the app that will help putting it upfront on the users, and these are the names of the apps, if these can be remembered easily, what keywords are used for its ranking and so forth. In order for you to do this, you can start in making a list that will determine where your app stands up against the competitors. This way, you will have an ideas if you missed some special features that your competitors are using and of which you have missed to incorporate in your app.

The reviews of customers are very important in knowing what they really want or need in a mobile application, and so it is good that in your marketing strategy the good and bad comments are being taken down into consideration and are not overlooked, as this is mostly the mistake in preparing the marketing strategy.

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